December website report.
General plugin updates
Pages updated with new designs. Whitepapers and partners pages are both getting re-designed (work in progress)
WordPress updated to 6.9
Core theme updated. 6.7.9 Update to 6.7.10
Cloudflare Security Report
Traffic Overview (30 Days)
Total Requests
159.0k
↓ 64.0% vs Last Month (442.3k)
Top Country
United States
↓ 62.9% 81.4k vs 219.7k
Security (30 Days)
Total Threats Stopped
7.54k
↑ 8,468% vs 88
China now top
Threat Rate
4.74%
↑ 4.72% vs 0.02%
Needs attention
Bot Activity (30 Days)
Bing Bot
542
NEW vs 0
50.7% of bot traffic
Google Bot
404
NEW vs 0
37.8% of bot traffic
Threat Analysis (30 Days)
China Threats
3.30k
↑ 16,375% vs 20
43.7% of threats
Russia Threats
1.54k
NEW vs 0
20.4% of threats
Geographic Traffic Changes (This Month vs Last Month)
Top Threat Sources Changes (This Month vs Last Month)
Google Analytics - User Acquisition (30 Days)
Total Users
794
Dec 3, 2025 - Jan 1, 2026
New Users
776
97.7% of total
Returning Users
34
4.3% of total
Avg Engagement
14s
0.29 sessions/user
User Acquisition by Channel (30 Days)
Bot Crawlers Comparison
Security Summary Changes
Key Insights & Month-over-Month Changes
- Security significantly degraded with 8,468% increase in threats (88 → 7,540), raising threat rate from 0.02% to 4.74%.
- China became dominant threat with 16,375% surge (20 → 3,295 attacks), now representing 43.7% of all threats.
- Russia re-emerged as major threat source with 1,538 attacks (20.4% of threats), replacing Pakistan.
- Traffic dropped 64.0% (442.3k → 159.0k), likely due to geographic shifts and reduced bot activity.
- Asia-Pacific expansion: Singapore, Japan, and Australia replaced India, Ireland, and France in top 5 traffic sources.
- Bot crawlers returned with Bing (542) and Google (404) resuming legitimate indexing activity after complete absence last month.
Google Analytics Insights
- Direct traffic still dominates with 74.1% of users but engagement dropped from 4m 33s to 11 seconds.
- Email marketing emerged as second-largest channel with 14.7% of traffic (117 users, 496 events).
- Organic search engagement improved to 51 seconds, showing quality traffic despite lower volume (73 users, 9.2%).
- Overall engagement dropped dramatically from 2m 50s to 14 seconds average, indicating potential UX or content issues.
- High new user rate continues at 97.7% (776 of 794), but retention remains very low at 4.3%.